Do you need to take on a professional interiors photographer to help market your property?

We have all noticed the trend towards do-it-yourself digital marketing as we are constantly bombarded by tech companies who can sell your widgets to the highest bidder. Here the question is, do you need professional interiors photography help you to market your property?

More people are realising that they can market their property for themselves without using the traditional estate agent. They wish to avoid those marketing fees.

Modern bright and airy dining room. Professional interior photograph by Andrew Boschier

Of course, there are disadvantages to this if you own a well-appointed property as phone images would not really show your property at its best.

This is where hiring a professional interiors photographer can really save the day.

A compact modern kitchen. Professional Interiors photography by Andrew Boschier

I was recently commissioned by a property developer who wanted to sell her own home. She was very particular about how the house was to be presented. A large investment of time and effort went into making it look exactly right.

She could see the advantage that professional interiors photography would bring the best sale price. It was considered that this was a worthwhile investment.

Things to focus on

Of course, you need to think about dressing the property. The minimum requirement would be to have a good tidy up. There are certain areas where this is a necessity such as the kitchen and bathroom.

If you wish to show that the property is really loved, then you should bring in some fresh flowers and set out some fresh ingredients in the kitchen. Also consider whether there is a need to freshen things up with a little decorating.

A modern minimalist bedroom which is bright and airy.

Some people go even further by enlisting the help of a professional dresser. They know the way to make the best of any property and will be able to hire in furniture or artwork to make the property look amazing.

It is up to you to decide what would be best for your property, if there is value invested you may wish to take things further. It could make all the difference to the final sale price.

An image across a modern bathroom with built in cabinets.

Are you in a position where you would like to do-it-yourself? If you wish to enlist professional help, please contact me to see how I can help.

Read more: Interiors Photography

For help please contact me, info@andrewboschierphotography.uk